Television.
It’s a part of our lives, our history and our nostalgia.
It’s the window though which our world comes into our homes.
It’s the one screen that’s always brought us together.
But times have changed.
We now want a more personal experience that revolves around our
lives and our personal interests, not the networks’ and not by what
technology says we can and can’t do.
And Intel is going to lead the way.
From today’s fragmented world of multiple screens
and toward a new tomorrow.
A tomorrow where the choice between TV and Internet
doesn’t have to be a choice.
A tomorrow where everything we know, everything
we love, is brought together in one place.
Where watching TV becomes channel searching, not channel surfing.
A tomorrow where we can bookmark all of our favorite TV shows
and websites.
Only in a smart TV world can we experience the best of the
Internet and TV, together on the same screen.
Say hello to smart TV.
intel.com/smarttv
INTEL – Say hello to smart TV // Integrated Campaign
Posted: February 6, 2011 in INTELTags: ads, advertising, art director, campaign, case study, creative director, design, game, Howard Hill, Intel, interactive, Kinney Edwards, las vegas, magazine, new york, penn station, raisa ivannikova, smart TV, time, tribal ddb, writer
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